The Special Education & Advocacy Conference

Case Study:

A two-day virtual conference to empower educators and parents with information and to dig a little deeper into special education.

Custom Event Brand Package
Ticketing and Paywall Development
Tech Support and Circle Set-up
Organization of Event Details
Breakout Session Creation
Event Management
Event Promotion
Post-Event Activities

Custom Event Brand Package
Ticketing and Paywall Development
Tech Support and Circle Set-up
Organization of Event Details
Breakout Session Creation
Event Management
Event Promotion
Post-Event Activities

DELIVERABLES 

How we helped

Circle
Flodesk
Showit
ClickUp
Plann

Circle
Flodesk
Showit
ClickUp
Zapier
Plann

tech stack 

Meet Ashley Barlow, a powerhouse in special education advocacy and law. Fueled by her experience as a general education teacher and her journey advocating for her son, Jack, who has Down syndrome, Ashley has become a beacon of support and education for parents and educators. She co-owns Meier & Barlow Law Firm, focusing on special education and special needs estate planning, and runs Ashley Barlow Co., an online resource hub featuring a podcast and courses to empower IEP team members. When she's not changing lives, she's at the pool with her family or enjoying a coffee in her vintage 1975 Volkswagen bus.

Meet Ashley Barlow, a powerhouse in special education advocacy and law. Fueled by her experience as a general education teacher and her journey advocating for her son, Jack, who has Down syndrome, Ashley has become a beacon of support and education for parents and educators. She co-owns Meier & Barlow Law Firm, focusing on special education and special needs estate planning, and runs Ashley Barlow Co., an online resource hub featuring a podcast and courses to empower IEP team members. When she's not changing lives, she's at the pool with her family or enjoying a coffee in her vintage 1975 Volkswagen bus.

Meet the client

Additionally, the event required multiple ticketing options, including paywalls for different ticket tiers and a free option.  Ashley also needed marketing graphics and copy to be created and implemented.

The Special Education & Advocacy Conference needed to create a two-day virtual event for over 850 attendees, ensuring seamless execution, high engagement, and a memorable experience for all participants.

scroll on for the solution.

the Challenge:

Circle's interactive features paired with Showit's stunning landing page design transformed the event into a seamless, engaging experience for attendees.

Circle and Showit to the Rescue

Platform Hosting

the Solution:

A sleek website and eye-catching social media graphics ensured the event looked as good as it was informative.

Branding Brilliance

Custom Branding Package

From VIP access to free entry, multiple ticketing options catered to every attendee's budget and needs.

Options Galore

Ticketing and Paywalls

Full tech support ensured everything was set up perfectly, with speakers and hosts getting the lowdown on Circle's features.

Techie Triumph

Tech Support
and Setup

Every detail was meticulously planned, including organizing speakers and conducting pre-event trainings with them. Schedules, session descriptions, and speaker bios were easily accessible to attendees.

Planning Prodigy

Organization of Event Details

A dedicated team ensured smooth transitions and resolved any tech issues on the fly, keeping the event running like clockwork.

Day-of Dynamo

Event Management

An extensive social media campaign created buzz and excitement, while targeted email marketing kept potential attendees informed and engaged leading up to the event.

Social Media and Email Extravaganza

marketing

A follow-up survey, session recordings, and ongoing discussions on Circle kept the engagement going long after the event.

Follow-Up Fun

Post-Event Activities

“Working with Rachel and her team to plan our annual event has been nothing short of remarkable. "

ashley barlow

Hosting it on Circle for the last two years has truly transformed the experience for us and our attendees. With over 800 people joining us annually, the seamless organization, innovative engagement strategies, and impeccable attention to detail by Rachel's team have been pivotal in elevating our event to new heights. Their expertise in virtual event planning and genuine commitment to our vision have made each event a resounding success. We couldn't have asked for a better partner in bringing our community together in such a dynamic and impactful way.

The custom branding, comprehensive support, flexible ticketing options, and detailed event organization contributed to high satisfaction rates and positive feedback from participants. The follow-up survey indicated a strong interest in future events, confirming the success of the strategies implemented.

The Special Education & Advocacy Conference successfully hosted over 850 attendees, providing a seamless and engaging virtual experience.

the Results:

By leveraging Circle's capabilities and providing extensive support, the Special Education & Advocacy Conference not only met but exceeded expectations. This case study highlights the importance of meticulous planning, robust technology, flexible ticketing, detailed event organization, and continuous engagement in creating a successful virtual event.


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