Podcast

Engage Mode: Activated! Crafting a Welcome Series That Captivate

March 28, 2024

In this episode we deep dive into the nuances of crafting captivating welcome series for both free and paid communities. I share my balanced approach to automation and personal touches that keep members engaged long after their initial sign-up.

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I'm Rachel!

Marketing Virtuoso, Ski Slope Enthusiast, and Community Innovator. With two decades of shaping vibrant digital experiences, I blend creativity with strategy and a dash of outdoor adventure, all fueled by my love for coffee and a zest for life!

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Create A High-Engagement Community

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🧰 Tools: Circle, The Community Lab, Flodesk

🎧 Listen: Apple, Spotify, iHeart


In this episode we deep dive into the nuances of crafting captivating welcome series for both free and paid communities. I share my balanced approach to automation and personal touches that keep members engaged long after their initial sign-up.

  • The Essence of Welcome Series: Understand the balance between automation and personal touch in welcoming new community members.
  • Key Tools and Strategies: Insights on using email marketing and platforms like Flowdesk for effective community engagement.
  • After the Welcome: Strategies for maintaining engagement, including content drops, workshops, and personalized follow-ups.
  • Free Resource Alert: “Steal My Welcome Series Blueprint” freebie and an announcement of an upcoming workshop focused on email marketing with Flodesk.

In This Episode We Chat About:

  • 01:45 Diving Deep into Email Marketing for Community Building
  • 03:02 Crafting the Perfect Welcome Series: A Step-by-Step Guide
  • 06:25 The Power of Automation and Personal Touch in Community Engagement
  • 17:51 Introducing Flodesk: Revolutionizing Email Marketing
  • 19:34 Beyond the Welcome Series: Nurturing Your Community with Intention
  • 27:34 Looking Ahead: Workshops and Continuous Engagement

Transcript: https://share.descript.com/view/J7IK5oNEioS


Discover how to create a captivating welcome series for your community at “The Welcome Workshop – Where First Hellos Lead to Lasting Engagement.” This workshop will equip you with the skills to make memorable first impressions. Mark your calendar for April 10, 2024, at 2pm EDT. Secure your spot by RSVPing here: The Welcome Workshop RSVP.

Discover how to warmly welcome and guide new members through their community journey with precision and flair using the “Steal My Welcome Series Blueprint,” a comprehensive guide covering every step from the initial “hello” to the final pitch, available at here: https://rachelbusinesscoach.com/freebie-or-steal-my-welcome-series-blueprint

Craft emails that keep your subscribers eagerly awaiting your next update. Begin your Flodesk journey today and use Code COMMUNITYLAB for 50% off your subscription. Start here: https://flodesk.com/c/COMMUNITYLAB 💌✨

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I'm Rach, your go-to gal for all things community building!

Hi there! I’m Rachel Starr, at the helm of Rachel Rose Coaching and Your Community Strategist Podcast, where we transform your passions into profits with a strategic yet playful approach to community building and virtual event planning, leveraging platforms like Circle. Think Leslie Knope's energy meets a tech-savvy guru's precision—that's me. 

With over two decades of experience, I've become a marketing maestro, creating innovative strategies and captivating online experiences that blend creativity with meticulous focus. As a recovering corporate and wedding event planner, I've mastered the virtual event planning space. My superpower is developing, hosting, and managing virtual events. My journey, from sales prodigy to event management leader, showcases versatility, dedication, and an ever-evolving skill set. My secret weapons? A relentless appetite for learning, patience, an eagle eye for detail, and a knack for crafting strategic masterpieces.

Beyond the boardroom, I'm a ski enthusiast, mom to two incredible teenagers, and a lover of the great outdoors. I have a soft spot for crafting the perfect spicy margarita and rely on coffee to spark my creativity.

Life for me is about embracing the thrills of the slopes and the marketplace with equal zest. Armed with caffeine, a touch of spice, and a heart full of passion, I'm on a quest to make every moment count. Here's to living life fully caffeinated and chasing the next big thing in community development and beyond. Cheers to the journey and the many trails yet to be explored!

hey there!

Ready to spice up your community with some live events but unsure which type to go for? Take this fun quiz to discover the perfect live event for your Circle community!

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©Rachel Rose Business Coaching 2024

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