Vision Planning

The Art of Vision Planning: Crafting Your Own Vibrant Digital Community

February 1, 2024

🧰 Tools: Circle, The Community Lab 🎧 Listen: Apple, Spotify, iHeart In this episode, I take you on a journey through my method of crafting vibrant digital communities. From the initial spark of an idea to building a solid structure and clear goals, I delve into the crucial role of vision planning. I’ll share with […]

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I'm Rachel!

Marketing Virtuoso, Ski Slope Enthusiast, and Community Innovator. With two decades of shaping vibrant digital experiences, I blend creativity with strategy and a dash of outdoor adventure, all fueled by my love for coffee and a zest for life!

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🧰 Tools: Circle, The Community Lab

🎧 Listen: Apple, Spotify, iHeart


In this episode, I take you on a journey through my method of crafting vibrant digital communities. From the initial spark of an idea to building a solid structure and clear goals, I delve into the crucial role of vision planning. I’ll share with you the three fundamental questions that should shape every community: What is its purpose and passion? How will it foster valuable interactions and culture? And how will it evolve? Authenticity, I believe, is the heartbeat of any community vibe. We’ll also explore the importance of evolution, adaptation, and growth in keeping a community dynamic and engaging. I’ll encourage you, fellow creators, to think long-term – where do you see your community in one, two, or even five years? Lastly, we’ll discuss why taking ownership and control, moving away from platforms like Facebook to private hosting, is essential for your community’s future.

In This Episode We Chat About:

  • 00:00 Introduction and Welcome
  • 00:55 The Importance of Planning in Community Building
  • 01:07 Vision Planning for Your Business
  • 01:38 Imagining Your Community
  • 02:27 The Power of a Thriving Digital Community
  • 04:18 Personal Interests and Hobbies
  • 05:43 The Power of Conformity in Community Building
  • 07:31 The Role of Social Media in Community Building
  • 08:50 The Importance of Email Lists
  • 09:12 The Drawbacks of Facebook Groups
  • 10:52 The Benefits of a Private Community
  • 19:50 The Importance of Authenticity in Your Community
  • 24:59 The Evolution of Your Community
  • 26:59 Conclusion and Farewell

Transcript: https://share.descript.com/view/gPWBKXskKjV


Ready to turn your brand into a beacon for your community? Join us at The Branding Brilliance Bootcamp and start building not just a logo, but a legacy. CRAFT YOUR BRAND, CULTIVATE YOUR COMMUNITY—the path to branding excellence starts here 👉🏻 https://rachelbusinesscoach.com/branding-brilliance-bootcamp

Get an Exclusive Early Look at The Community Lab – Available Now! Dive into the heart of community building with immediate access to The Community Lab. Don’t let this opportunity pass you by; join our community today and be at the forefront of turning your dream into a thriving digital reality. Sign up now and start exploring the endless possibilities your dream community holds. Don’t wait – your journey begins here: https://rachelbusinesscoach.com/the-community-lab

Ready to unite your community like never before? Visit Circle.so and begin your free trial today. Transform the way you connect: https://try.circle.so/the-community-lab 🚀🌐

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I'm Rach, your go-to gal for all things community building!

Hi there! I’m Rachel Starr, at the helm of Rachel Rose Coaching and Your Community Strategist Podcast, where we transform your passions into profits with a strategic yet playful approach to community building and virtual event planning, leveraging platforms like Circle. Think Leslie Knope's energy meets a tech-savvy guru's precision—that's me. 

With over two decades of experience, I've become a marketing maestro, creating innovative strategies and captivating online experiences that blend creativity with meticulous focus. As a recovering corporate and wedding event planner, I've mastered the virtual event planning space. My superpower is developing, hosting, and managing virtual events. My journey, from sales prodigy to event management leader, showcases versatility, dedication, and an ever-evolving skill set. My secret weapons? A relentless appetite for learning, patience, an eagle eye for detail, and a knack for crafting strategic masterpieces.

Beyond the boardroom, I'm a ski enthusiast, mom to two incredible teenagers, and a lover of the great outdoors. I have a soft spot for crafting the perfect spicy margarita and rely on coffee to spark my creativity.

Life for me is about embracing the thrills of the slopes and the marketplace with equal zest. Armed with caffeine, a touch of spice, and a heart full of passion, I'm on a quest to make every moment count. Here's to living life fully caffeinated and chasing the next big thing in community development and beyond. Cheers to the journey and the many trails yet to be explored!

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