🧰 Tools: Circle, The Community Lab
🎧 Listen: Apple, Spotify, iHeart
In this brew-tastic episode of the Community Lab Podcast, I’m diving into the world of community models. Think of it as your favorite coffee shop menu: some like it free and easy, others prefer the VIP treatment, and then there are those who love a good blend. I’ll be your barista today, serving up insights on free, VIP paid, and the ever-versatile hybrid ‘freemium’ models.
Picture Facebook as the bustling, free-for-all coffee house – it’s accessible and lively, but you might not know everyone in the room. Then there’s the VIP experience: think exclusive, niche community cafes where every member is a familiar face, and the content is as curated as a gourmet coffee blend. And let’s not forget the ‘freemium’ model – it’s like having the best of both worlds, combining the welcoming vibe of a coffee shop with the exclusivity of a members-only lounge.
In this episode, I’ll walk you through the perks and quirks of each model, spiced up with my love for all things coffee. But here’s the kicker: the right community model isn’t just about preference – it’s about what fits your vision, your content, and how you want to connect with your members. So, grab your favorite cup of joe, and let’s stir up some ideas on how to create the perfect blend for your community.
In This Episode We Chat About:
- 00:25 Choosing the Right Model for Your Online Community
- 01:13 Exploring the Free Community Model
- 01:54 Pros and Cons of Free Communities
- 04:49 Promotion: Circle Community Building Platform
- 06:34 Understanding Paid Communities
- 07:15 Pros and Cons of Paid Communities
- 10:37 Promotion: Flodesk Email Marketing Platform
- 12:13 The Hybrid Community Model: A Blend of Free and Paid
- 12:37 Pros and Cons of Hybrid Communities
- 20:05 Choosing the Right Community Model for You
- 20:45 Conclusion and Next Steps
Transcript: https://share.descript.com/view/8dDD1xljW2i
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